Building Arloesi's
Digital Presence
for the
AI Transformation Era
An agency contacted us to assist in designing and developing a multi-page website using Framer for their client. As the agency lacked an in-house Framer development team, they sought our expertise to serve as their extended design and development team.
What we were
brought in to do
The goal was to design and develop a multi-page agency website for Arloesi (an Enterprise Content Transformation Consultancy), in their existing brand language (used widely across their pitch decks and LinkedIn blog imagery) using Figma & Framer, which communicates the value and services Arloesi brings to its clients.
Arloesi's previous website served merely as a placeholder and did not effectively communicate their role as a Content Innovation Partner or showcase the value of their AI-powered transformation services. With a clearer value proposition and a limited budget, they required a scalable website that could be launched quickly. The new site needed to enhance credibility with enterprise clients and support lead generation efforts.
The technical scope included refining the copy for digital readability, implementing responsive design, and setting up basic SEO.
How we
worked together
Website Design
We collaborated closely with the agency to gain a clear understanding of what Arloesi does and how they intend to position themselves in the market. The Arloesi team provided their existing brand assets and marketing materials, which helped us comprehend both their visual identity and the strategic positioning they aimed to convey.
Arloesi wanted to position themselves as a Content Innovation Partner, bridging the gap between emerging technologies and business needs through expert-led, AI-powered solutions.
The design and strategic decisions we made were centered around the positioning and visual language of Arloesi, which is bold and straightforward. Every aspect, including the copy, website strategy, buttons, typography, hero section video backgrounds, and website imagery, was carefully crafted to align with the visual and content style that Arloesi has been using for years in their existing brand assets.
We also delivered a custom CMS workflow that enabled Arloesi to link their existing LinkedIn newsletter as blog articles on their website.
The Output
The final output was a website that combines a corporate feel with a unique, interactive design that boldly communicates Arloesi's value to its audience. Through our close collaboration with both the agency and Arloesi, we were able to incorporate every piece of feedback to launch a high-quality website, right on schedule.
The Result
With the limited time and budget as hard constraints, the agency and Arloesi were really impressed with how the website turned out at the end.
See it live
